Eighteen-year-old Dick Stack was an energetic salesman at a small Army and Navy store in Binghamton, New York. One day, the store owner asked Dick, an avid fisherman, if it would be a good idea to sell fishing gear in his shop. Dick offered to develop a plan.With his grandmother’s $300, Dick opened a modest bait and tackle shop in Binghamton. By 1958, at the urging of his loyal customers, he expanded his product line to include much of what you’ll find at Dick’s Sporting Goods today.
http://stores.dickssportinggoods.com/nm/albuquerque/1116/